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CORE 4 FRAMEWORK

FOR SCALING TO $100K / MONTH

1. OFFERS

1 High Ticket Offer

  • 3k to 10k Average Current Value

  • Downsell > PP

  • Done-For-You / Done-With-You

1 Ecosystem Offer

  • Free or Low Ticket

  • Natural Ascension > High Ticket

  • Do-It-Yourself / Training / Trial

2. AUTHORITY FUNNEL

Authority Page
(1 CTA)

Optin Page

Demo / VSL

Call Booking

3. TRAFFIC

FREE (TIME)

  • Direct Messages

  • Social Posting

  • Shout Out / Referral

PAID ($)

  • Facebook / Instagram / Google

  • Sponsor

  • Direct Mail

AUTHORITY FUNNEL

4. Conversions/m

  • Leads = 500

  • (10% Book Call) = 50

  • (80% Show Rate) = 40

  • (75% Offers Made) = 30

  • (30% Buy) = 10

  • 10 @ $10k = $100k

Levers

  • Increase Lead Flow

  • Use Free Traffic First

  • Expect ~ 30% Cost Per Acquisition

  • Follow Up Daily

  • Focus Only On Inputs, Not Outputs

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